from APT's Restaurant Practice
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How Big is Mickey D’s?

May 4th, 2010 | Posted by Jonathan Marek in Uncategorized

Here’s an amazing statistic (and a fantastic accomplishment), courtesy of QSR Magazine:

McDonald’s U.S. sales topped $30 billion last year, outstripping the next-closest competitor, Subway, by $20 billion. If Subway were suddenly to merge with Burger King and Starbucks, McDonald’s would still rank No. 1 on QSR’s annual QSR 50 rankings, by a margin nearly equaling the systemwide sales of Dairy Queen.

McDonald’s execution of their “Plan to Win” has been phenomenal.

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