Amidst all the industry forecasts that change like weather forecasts, sometimes the restaurant industry talking heads really get it right.  They certainly did on Soul Daddy, the reality-TV launched concept that recently closed 2 of its 3 launch locations.  The knock pre-launch was that new restaurant operations are hard, and so launching 3 restaurants in 3 separate cities was a pathway to disaster.  Two months later, the New York and Los Angeles locations are gone. 

“Retail is detail”, as they say.  This shows the value of first tinkering and truly testing to get all the details of operations right pre-expansion and to keep them working on an ongoing basis as restaurants scale.